Better Oats

Mixed Media

Objective:

Brave New Media helped launch the Better Oats Oatmeal brand way back in 2008. At that time BNM designed and built the new website handworked with the PR company Hunter to help promote the launch activities around the country online. After working with various marketing teams, BNM was asked to fully manage the social media for Better Oats in 2015. Over the next several years, BNM would build an engaged and growing community with original creative, advocacy and influencer partnerships and cost effective in-house photography and video.

Social Media:

Since managing the social media site fully from 2015 onwards, BNM have developed all messaging and communications plans, including the launch of a new integral channel. BNM helped to create successful partnerships with food and fitness influencers and bloggers, including an instagram page for recipes. All of this has been achieved through our in-house departments, allowing us a cost effective way to build and show-off the brand on social media sites and pages. With access to a photography studio, video and animation suites to name a few, BNM has been building and engaging the content, producing years of engaging content for the brand.