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On Having Been Brave

When Aldous Huxley wrote Brave New World decades before the advent of the Internet, he portrayed future society as an embodiment of the ideals that form the basis of understanding the future. His work was a study of the possible, probable and even preferable in terms of this future. I feel like that same description [...]

Back To The Future: Timeline for Facebook Brand Pages

by Alissa Ausan (@ajausan) Timeline format for Facebook brand pages isn’t just a rumor, anymore. As we learned this morning, it arrives March 30, 2012. Timeline for individual users has been met with mixed reviews, so obviously brands share some trepidation over what the roll-out of this new interface means for their online strategy. Essentially, [...]

Preventing Piracy by Censoring Services: What SOPA Means for You

by Alissa Ausan (@ajausan) Wikipedia is blacked out. Google—ever the homepage chameleon—is wearing a censor bar over its logo.  At the heart of the hubbub: confusing acronyms. When 4 capital letters get together and cause an uprising, one of three things is usually happening: 1)     A building is burning (let’s say a theater, for a [...]

If You Tweet It, They Will Come…

by Alissa Ausan (@ajausan) Friday night was a quintessential dose of Americana at Target Stadium: baseball, brats, and…blogging? Micro-blogging, to be more specific. The Minnesota Twins invited fifteen power Twitter users to take part in a social media “Deckstravaganza,” bringing a cross-section of social media personalities to the Twins executive deck to amplify the game’s [...]